Monochrome Asset Company Limited ("we," "us," or "our") respects and protects the privacy of our customers. When we collect and use your personal data to operate our business and provide services to you, we comply with the Personal Data Protection Act B.E. 2562 (PDPA). We are committed to safeguarding your personal data.

As a data controller, we are legally required to inform you about our privacy policy, which explains how we collect, use, disclose, analyze, and process your personal data, as well as your rights as a data subject. We affirm our compliance with the law to protect your personal data.

We reserve the right to amend this privacy policy from time to time to reflect changes in applicable laws or our data handling practices. The updated policy will supersede previous versions and apply to previously provided personal data. You are encouraged to revisit our policy on our website or application. If any modification significantly affects your rights regarding sensitive data, we will obtain your consent unless required otherwise by law.

1. Definitions

• Personal Data (General): Information relating to an individual that enables direct or indirect identification, excluding data of deceased persons or anonymized data. This includes names, addresses, email addresses, identification numbers, and company-related information as specified by the Department of Business Development.
• Sensitive Personal Data: Special categories of personal data requiring enhanced protection, including racial or ethnic origin, political opinions, religious or philosophical beliefs, sexual orientation, criminal records, health information, disability status, trade union membership, genetic data, and biometric data.
• Data Owner: The individual whose personal data is collected, used, or disclosed. This includes customers, shareholders, trading partners, service providers, and interested parties.
• Biometric Data: Personal data derived from specific technical processing related to physical, physiological, or behavioral characteristics, such as facial images, fingerprints, or iris scans.
• Public Data: Data that the data owner has publicly disclosed, such as social media profiles (Facebook, Instagram, Twitter, Line, etc.), interests, and friends lists. Users can manage their privacy settings through the respective platforms.

2. Sources of Personal Data Collection

We collect personal data through the following channels:

1. Direct Collection from Data Owners:
   • Registration on our website or application.
   • Inquiries about properties or projects.
   • Appointments for project site visits.
   • Information provided during site visits.
   • Participation in our marketing activities (online/offline).
2. Automated Collection via Cookies:
   • We collect data when you visit our website to enhance our services and user experience.
   • You may manage cookie settings through your browser.
3. Third-Party Sources:
   • Data received from third parties acting on our behalf, ensuring compliance with PDPA.
4. Public and Non-Public Records:
   • Data collected from publicly available sources or as permitted by law.
5. Government and Authorized Agencies:
   • Data provided by regulatory authorities as legally required.
6. Subsidiaries and Affiliated Companies:
   • Data collected from our affiliated entities within Monochrome Asset Group.

3. Purpose of Data Collection, Use, and Disclosure

We collect and process your personal data for the following purposes:

General Purposes:

• To fulfill our contractual obligations.
• To comply with legal requirements.
• To protect individual safety and security.
• To process transactions and provide services.
• To conduct research and improve our offerings.
• To facilitate business transactions.

Marketing Purposes:

• With your consent, we may use your personal data to promote products, services, and offers from us and our business partners.

Legitimate Business Interests:

• Managing our operations efficiently.
• Enhancing guest experiences at our properties.
• Offering employment opportunities to job seekers.
• Managing investor/shareholder relations.

4. Security and Data Retention

We implement administrative, technical, and physical safeguards to protect personal data against unauthorized access, disclosure, alteration, and destruction. We retain personal data only as necessary, in compliance with legal and regulatory requirements.

5. Collection and Use of Cookies

We use cookies for the following purposes:

• Functionality Cookies: Enhance user experience and remember preferences.
• Analytical Cookies: Collected via tools like Facebook and Google for performance tracking.

You may disable cookies through your browser settings; however, this may affect website functionality.

6. Data Sharing and Disclosure

We may share your personal data with:

• Affiliated Companies: Within the Monochrome Asset Group.
• Service Providers: Third-party vendors supporting our operations.
• Regulatory Authorities: As required by law.
• Financial Institutions: Assisting with financial transactions.

When sharing personal data, we ensure appropriate data protection measures are in place.

7. International Data Transfers

If personal data is transferred abroad, we ensure:

• Compliance with legal and security standards.
• Agreements with receiving entities to maintain data protection.

8. Data Subject Rights

You have the following rights regarding your personal data:

• Right to Withdraw Consent: You may revoke consent at any time, subject to legal and contractual limitations.
• Right to Access: Request a copy of your personal data.
• Right to Data Portability: Obtain your data in a machine-readable format.
• Right to Object: Object to data processing in certain cases.
• Right to Erasure: Request deletion of your personal data, subject to legal requirements.
• Right to Restriction: Request limitation of data processing.
• Right to Rectification: Update or correct your personal data.

To exercise these rights, submit a request via our official contact channels.

9. External Website Links

Our website may contain links to third-party sites. We are not responsible for their privacy practices, and users should review their policies separately.

10. Amendments to This Policy

We periodically update this privacy policy to reflect changes in laws or business operations. The latest version is always available on our website.

11. Contact Information

For inquiries regarding this policy or your personal data rights, please contact:

Monochrome Asset Company Limited
Address: No.7 Greenish Chalet, Borommaratchachonnani Soi 62/2, Borommaratchachonnani Road, Salathamasop, Taweewattana, Bangkok 10170
Phone: 065-161-5656
Email: theascari55@gmail.com